Global Cities Retail Guide Gives Insider View of Dynamic Retail Market

12 Sep, 2012, New York

Cushman & Wakefield today announced the launch of its Global Cities Retail Guide, the retail real estate industry's new premier global knowledge tool, created to help retailers understand, enter, operate and thrive in the world's diverse retail markets.

The web-based Global Cities Retail Guide gives real estate professionals, located in 243 offices in 60 countries, not only know their local markets, but understand the business of international retailers and F&B operators. Compiled from this knowledge base, the Global Cities Retail Guide offers insights to local markets, including culture, demographics, customs, how business is done, leasing guidelines, where major shopping streets are, which type of retailers can be found in different submarkets and more.

"Retail is a dynamic and ever-changing business, and our clients require real-time information and expertise to make business decisions," said Glenn Rufrano, President and Chief Executive Officer of Cushman & Wakefield. "As a global real estate advisor, it is our responsibility to help retailers truly understand how their business can function and succeed in a local environment. Not only will the Global Cities Retail Guide constantly evolve, but it can go anywhere and be used by anyone."

The Global Cities Retail Guide will launch with overviews of 14 countries and 32 local markets, and will continue to grow with the retail industry.

"What makes the Global Cities Retail Guide so useful is the format," said John Strachan, Global Head of Retail for Cushman & Wakefield. "Our local professionals are presenting comprehensive market profiles in one central guide. No two retail markets are alike. The Global Cities Retail Guide gives retailers and F&B operators an intuitive way to understand the nuances and dynamics of each market, compare different cities and ultimately, decide which retail destinations will be best for their business."

Cushman & Wakefield is an industry knowledge leader, and its global retail platform has helped retailers and retail owners around the world. In addition to its Global Cities Retail Guide, launched at the 2012 ICSC Retail Real Estate World Summit in Shanghai, Cushman & Wakefield also released its Global Perspective on the Shopping Center Industry earlier this week. Following the World Summit, Cushman & Wakefield will release its Retail MarketView, Malls to Look Out for in 2013 and its Retail Globalization Index. Cushman & Wakefield's annual Main Streets Across the World report will be released at MAPIC in Cannes, France.

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