Belgium comes top in a ranking of the best countries in Europe to locate a distribution or
logistics centre, according to the European Distribution Report, published by Cushman &
Wakefield Healey & Baker (C&W/H&B).
When considering a range of cost, access and property factors, Belgium retains its title
since the last report. Belgium's strengths are its low rents and good accessibility. In second
place, comes France, which has lower building costs and land prices than Belgium and scores
well in terms of property and market size, followed by The Netherlands, where there has been a
relative improvement in cost competitiveness.
The Central European locations have all moved up the ranking; Czech Republic to
4th place, Poland to 5th and Hungary to 7th. "The
expansion of Central Europe's industrial and logistics sectors has put an eastern 'stretch' in
Europe's distribution 'banana'," says Nigel Rowe, C&W/H&B's Head of European
Industrial & Logistics.
Ferdinand Hlobil, C&W/H&B's Regional Head of Central European Industrial &
Logistics, adds: "European Union membership in 2004 has given a huge push to the Czech
Republic, Hungary and Poland. These countries are benefiting from the continuing move of
European production from Western Europe and the expansion of the region's logistics markets,
helped by the region's low costs compared with Western Europe, the growth of the retail sector
in these new member countries and their improving transport networks."
In terms of individual factors, Poland has the lowest property costs, Russia the lowest
labour costs, Belgium the best access, the UK the largest freight market and Austria the best
land/property supply ratio.
Industrial/logistics rises up the business agenda:
The 'cost' focus has shifted to transportation (time and cost), labour (wages, availability
and hidden social costs), communication (software and systems) and process management of the
goods themselves, the report explains. "The decision of where to locate production and
logistics capabilities has moved up from just resting with the real estate team to become part
of a company’s core business strategy," says Nigel.
This is against a background of:
- The globalisation of manufacturing, procurement and distribution.
- Occupiers, and in particular retailers, increasingly scrutinising every aspect of their
supply chain to boost competitiveness.
- Consolidation and rationalisation among logistics operators.
- Access to labour now rivals transport infrastructure and shipment destination as a key
factor for industrial/logistics locations.
- The concept of third party logistics has spread and fourth party logistics has arrived
(supply chain management but no underlying logistics services).
- New technology is opening the way for the centralisation of coordination rather then a
physical centralisation in one European distribution centre
The industrial/logistics property market is being driven by investors, says Nigel:
"Investors will consider almost any market or location provided that units are let for a
significant period to a good tenant." This is pushing down yields across Europe, in
particular in France, Poland and Denmark.
Shortage of prime space for occupiers:
Supply of prime space is very tight across both Western and Central Europe as occupiers look
to upgrade or move to modern, cost effective space. In Central Europe, this has increasingly
turned occupiers to locate in secondary cities and transport hubs because of a lack of suitable
space in the main cities.
Rents have now bottomed out:
Rental levels in Central Europe have been decreasing, but the perception now is that the
market has bottomed out, says Nigel, while in Western Europe the market is largely static with
signs of growth in certain areas, such as Amsterdam, Milan and Moscow.
Looking ahead – smaller centres and the Balkans:
The trend has continued towards 'hub-and-spoke style' regional distribution centres,
particularly in Central Europe. But, says Nigel, this could well change: "Rising fuel
costs, worsening traffic congestion and new technology allowing for centralised coordination
could well reverse this, leading to smaller, more national or local distribution
centres."
In terms of geographical expansion, logistics corridors are beginning to stretch down from
Central Europe to reach Romania and Bulgaria, both expected to join the EU in 2007, and to
Istanbul, with Turkey having started negotiations to join the EU in 2005. "Europe's
distribution market will continue to expand with the increasing sophistication of supply chain
management and the outward push of the eastern frontiers of the European Union," says
Nigel.