2011 was a favourable year for the commercial real estate market according to “Marketbeat
Poland – Spring 2012”, a report prepared by the leading global real estate services firm
Cushman & Wakefield. The overall investment transaction volume rose by 30% compared with
2010 and the Warsaw office market finished the year on another record high take-up level.
“Marketbeat Poland – Spring 2012” presents a summary analysis of the office, retail,
warehouse and hospitality markets as well as the investment market in Poland in 2011. The
publication also provides forecasts for the future development of the real estate market.
KEY FINDINGS OF THE REPORT:
Commercial investment market:
• Increase in annual transaction volume to EUR 2.56bn
• Office and retail sectors continue to draw the biggest share of investment interest
• New entrants into the Polish market
Office:
• Record high take-up and projected supply growth
• A large number of projects in the pipeline help rents to stabilise
• Slow but steady growth in occupier demand in key business centres outside the capital
city
Retail:
• Stable demand, supply and rents
• The largest shopping centre completed in 2011 – Millenium Hall in Rzeszow
• Increasing popularity of retail parks
Warehouse:
• Growing demand and falling vacancies pushed rents slightly up
• Most new projects on a build-to-suit basis
Hospitality:
• Hotel supply is growing, however saturation level per 10,000 inhabitants still the lowest
in EU
• Continuous growth in the number of hotels operated by well-known international brands
„Poland’s strong economic performance, access to finance for commercially viable projects
and a flurry of attractive schemes prompted a number of deals. The market is developing
dynamically, despite a temporary setback at the end of Q3 2011. With continuous growth in
transaction volume, Poland continues to be one of the most attractive destinations for capital”
– said Wojciech Pisz, head of Capital Markets Group of Cushman & Wakefield, commenting on
the latest edition of Marketbeat.
Investment
The transaction volume reached EUR 2.56bn, a rise of over 30% on 2010’s level, and the
highest level since 2007. The retail sector, which turned around EUR 1.17bn, was the
top-performing sector. In 2011 however it was the office sector that gained the most from the
favourable investment conditions as total transaction volume reached EUR 1.15bn, an increase of
86% on 2010. Yet this was still just under half of the total for 2006, the market’s record
year. Though this performance was impressive, growth was highly selective and was concentrated
in Warsaw. Warehouses recorded by far the lowest investment activity, with only EUR 165m of
deals.
Market entrants included the Qatar Investment Authority, one of the largest sovereign wealth
funds in the Persian Gulf, which has become the owner of the Miasteczko Orange office complex
in Warsaw. As in previous years, foreign investors were the main driver of this growth, and
raised their market share to 96%. The largest deal in 2011 was Austrian propco CA Immo’s
acquisition of Europolis, which holds shares in five Warsaw office buildings and two regional
warehouse parks.
„In 2012 the investment market will depend strongly on the situation prevailing in global
financial markets, which saw lower liquidity at the end of the previous year. We expect that
the biggest investment interest will focus on office buildings in Warsaw and the retail
facilities in the cities with 100,000-300,000 inhabitants. Given the number of pending
negotiations, the industrial sector’s transaction volume is likely to surge in 2012” – added
Wojciech Pisz of Cushman & Wakefield.
Office
Last year Warsaw again finished on a record high take-up level. Renewals and regearing
continued to account for the largest share of take-up, 29%. However, supply continued to fall,
with banks tightening their lending criteria. As a result, prelets continued to be the most
important factor for acquiring project finance. Modern office space stock in Warsaw totals
3,597,000 sq.m. In 2011, 120,100 sq.m was added to the market. Headline rents in prime central
locations range between EUR 24.50-26.50/sq.m/month, while in non-central locations stand at EUR
15-16.50/sq.m/month.
Office stock in other business centres in Poland stand at 2,025,700 sq.m. However, steady
growth in occupier demand bodes well for the office supply in those locations going forward.
Prime stock in Krakow, the second-largest office market after Warsaw, totals 539,235 sq.m.
„A dearth of new completions in Warsaw pushed vacancy rates down. However, this had little
impact on rents, with a number of projects under construction and in the pipeline. The share of
prelets is rising, helping developers get access to finance that will kick-start their
projects” - said Paulina Misiak, Partner, head of Tenant Representation Services, Office
Department, Cushman & Wakefield.
Retail
New retail space supply in 2011 totalled around 700,000 sq.m of GLA, increasing the total
floorspace to 10.6 milion sq.m. Shopping centres accounted for the largest share, 73%, followed
by large-scale stores and retail parks, 21%, outlet centres, 3% and other retail facilities,
3%. The biggest shopping centre to open last year was Millenium Hall in Rzeszow, offering
49,000 sq.m of GLA.
Rents in prime shopping centres for units sized between 100 sq.m and 150 sq.m remained high
at EUR 77-80/sq.m/month in Warsaw and at EUR 35-40/sq.m/month in other conurbations. Despite
difficulties in sourcing adequate funding for new investments, several retail projects were
launched. At the beginning of 2012 there was 800,000 sq.m of modern retail space under
construction. The 2011’s supply level is likely to be maintained over the next two years.
„2011 was another stable year for the Polish retail market in terms of rent, vacancy rates
and supply. 2012 supply includes shopping centres in Gorzow Wielkopolski, Grudziądz, Kielce,
Rzeszow and Łomża. Tenant demand remains at a healthy level, and is focused on established
retail space offering high footfall and revenues. Large international and domestic retail
chains continued to expand in 2011 and new entrants are expected in 2012. Due to lower
development costs retail parks are likely to become increasingly popular” – said Katarzyna
Michnikowska, senior analyst at Valuation & Advisory of Cushman & Wakefield.
Warehouse
At the end of 2011 Poland’s warehouse stock reached 7 million sq.m. Leasing volume rose by 34%.
The most active developers were Panattoni, Goodman, Prologis, SEGRO. Occupiers’ interest
focused mostly on warehouses in the Warsaw region (41%), Upper Silesia (20%), Wroclaw (12%) and
Poznan (11%). New warehouse locations are expected to emerge in the near future, e.g. in the
cities located near the country’s eastern border. As in previous years, take-up predominantly
came from logistics operators, retail chains and the automotive sector.
„2011 was a very strong year for the warehouse market in Poland, with both supply and demand
surpassing figures recorded in 2010. Almost all regions reported lower vacancy rates, which
pushed rents up slightly in some locations where supply was limited. Around 370,000 sq.m is
under construction, with most projects being on a build-to-suit basis or subject to a prelet.
This type of development model ensures developers a stable income stream over a longer lease
term, and also benefits tenants, who are able to occupy facilities tailored to their exact
needs” – said Tom Listowski, Partner, head of Industrial in Poland & CEE Corporate
Relations of Cushman & Wakefield.
Hospitality
At the end of 2011, Poland offered 2,106 officially licensed hotels, which provided 201,360
beds in 102,054 rooms. These totals reflect a 6.5% growth in capacity over 2010 levels. The
market is dominated by three and two-star hotels. The saturation level is 26.7 rooms (52.7
beds) per 10,000 inhabitants, an increase on the previous year, but still the lowest in EU. The
new hotel room supply in 2012 is expected to be in the three- and four-star hotel sector in
Warsaw, Wroclaw and Krakow. Of the upscale branded hotel chains planning to open hotels in
2012, two are worth noting: Holiday Inn, which is opening a 130-room hotel in Łodz, and Best
Western, which is opening eight hotels in various locations.
„The hospitality industry in Poland showed a sustained recovery in 2011. Poland’s term as
chair of the EU Council in the second half of the year has benefited the market, contributing
to the growth of both ADR and occupancy levels. The forthcoming Euro 2012 football tournament
is likely to prove a further stimulus over both the short term and the longer term, because
major sporting events often promote tourism. The positive trend is the growth in the number of
hotels operated by well-known international brands, with clients continuing to seek value when
selecting overnight lodging” – said Dorota Malinowska, hospitality consultant at Cushman &
Wakefield.