Despite a backdrop of a continued economic uncertainty, the Central London office market has
proved resilient over the year according to the latest report from real estate consultants
Cushman & Wakefield, which predicts that take up of new office space in Central London for
the year to December will be 7.3 million sq ft, marginally below the 2011figure of 7.8 million
sq ft. This latest report highlights the emergence of the Media & Tech and also insurance
sectors as key drivers of demand, and that the continued growth of these sectors combined with
a peak in lease expiry events in 2015, will result in a healthier leasing market over the next
12 months as occupiers are forced to consider their office space options.
It has been a varied picture across the Capital in 2012 with the West End expected to see a
drop in take up of space of 25% for the year compared to 2011 with overall take up levels
reaching just 2.5 million sq ft. In the City & Docklands however, take up of space will be
4.8 million sq ft around 10% up on 2011 levels which benefitted from a welcome upturn in
activity from the insurance sector.
During the year to date, take up of office space in the West End has been dominated by the
Media & Tech sector which accounted for 30% of all leasing activity of office space.
Notably, the West End saw a surge in pre-letting activity with a total of 11 pre-let
transactions taking place in West End compared with the 10 year average of just 3 pre-lets.
This surge illustrates the acute lack of Grade A stock, and very low availability of prime
Grade A space with vacancy rates at just 2.4%. The report suggests that the scarcity of
development opportunities in the West End will see Grade A vacancy rates come under further
downward pressure and are likely to dip below 2.0% in 2013.
Guy Taylor, Head of West End office Agency at Cushman & Wakefield: "We are seeing a
migration eastwards from some occupiers not only because rents in traditional locations such as
Soho and Covent Garden are too high, but also because these new locations attract like minded
sectors who like working near to each other but also because a high proportion of the staff
live there too."
Amount of space taken up by Insurance sector doubles in 2012
In the City, take up from the Insurance sector has doubled to 18% from 2011 levels with a
significant proportion of transactions being pre-lets. As much insurance business is still
carried out face to face, the sector is locationally sensitive and tends to be located in close
proximity to Lloyds of London, thereby remaining close to key business interfaces and with
immediate access to decision-makers. In the past 12 months we have seen 740,000 sq ft leased to
the insurance sector, with a further 300,000 sq ft under offer. This includes a total of c
260,000 sq ft pre-let at 20 Fenchurch Street, EC3, with a further 118,000 sq ft currently under
offer; 83,000 sq ft pre-let to Miller Insurance at 70 Mark Lane, EC3; 288,000 sq ft let to JLT
at the St Botolphs Building and 112,000 sq ft under offer to Amlin at the Leadenhall Building,
122 Leadenhall Street, EC3.
Banking & Financial services accounted for 23% a similar level to 2011. However the
largest banking & financial transaction (excluding regulatory bodies P.R.A &F.O.S) was
Nationwide Building Society which leased 49,000 sq ft at 1 Threadneedle Street. Grade A vacancy
rates in the City are currently 4.4% and this is expected to move out towards 5.0% in 2013 with
the completion in 2013 of 2.5 million sq ft of Grade A stock.
Growth in active demand to drive leasing activity in 2013
According to Cushman & Wakefield, the amount of office space actively being sought by
companies across Central London (active demand) has increased during 2012 and now totals almost
of 8.7 million sq ft compared to 7.5 million sq ft at the start of the year.
The media & technology sector accounts for nearly 35% of active demand in Central London
with the largest requirements being Google, Omnicom, Financial Times, and Ogilvy. Companies in
this sector are relatively footloose, and are increasingly open to considering their property
options right across Central London.
The financial sector accounts for 19% of active demand, with the majority of identified
requirements being in units of below 50,000 sq ft. Demand from banks has fallen sharply, as the
sector bears the brunt of the economic downturn and they account for just 2% of active
enquiries across Central London.
Andrew Parker, Head of City Agency at Cushman & Wakefield: "The media & tech
sector will continue to exert an influence on the market and will increasingly fill the vacuum
caused by the financial crisis. The attractions of vibrant locations for young creative talent
added to a lower cost base is causing traditional West End media & tech companies to
broaden their horizons and review the suitability of locations such as Shoreditch, Clerkenwell,
Kings Cross and other northern City fringe locations as potential long term homes."
Occupiers under pressure to review space requirements as lease events loom
Cushman & Wakefield highlights the high level of lease expiries due in 2015 as another
key factor that will drive occupiers to review their office requirements. This will potentially
result in stronger levels of leasing activity in 2013 and continued pre-letting activity as
occupiers act quickly to secure the best space available. Not all these lease events will
result in relocation and we will continue to see occupiers regear, eg Old Mutual at 1 High
Timber Street and Warner Brothers at 98 Theobalds Road.
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