Mustang Jeans, one of the largest European jeans wear brands, opens its first owned retail stores in Moscow.

9 Nov, 2009, Moscow

Global real estate consultant Cushman & Wakefield Stiles & Riabokobylko was appointed by Mustang Rus LLC as retail consultant in their transactions to open their first two self owned and operated stores in Moscow. The first 165 sq. m. Mustang store in Atrium on Zemlyanoy val will open on 10th November 2009. The transaction was completed in September 2009. The second deal for 131 sq. m. in Metropolis retail centre on Leningradskoe shosse was signed in October with the store opening planned for December. Cushman & Wakefield Stiles & Riabokobylko managed to negotiate favourable terms for Mustang which facilitated the successful completion of both transactions.

Julia Kachur, retail real estate consultant at Cushman & Wakefield Stiles & Riabokobylko commented that: “… the Mustang transaction is a perfect example of the most recent trend of many international retailers entering the Russian market directly with their own retail chains. Three or five years ago most of the international brands worked through Russian partners – distribution companies such as Ramo, Jeans Symphony, Arts Group and others. Now we see that many brands prefer to open their own retail stores in Russia. That’s how Promod, Mango, Mexx, New Yorker and many others work now.”

Robert Scanlon, General Director of Mustang Rus LLC noted: “Both transactions are very important for our company, since these will be the first two owned and operated stores of Mustang in Russia. We made this decision because we see that the Russian market has a lot of potential for our products and we decided to enter the market at this time due to the favorable terms for tenants.” He also recognized the active help of the Cushman & Wakefield Stiles & Riabokobylko team, especially Julia Kachur, for their input to the projects.

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