Wenceslas square’s changing face

11 May, 2011, Prague

Almost four thousand square metres of commercial premises located in Wenceslas Square have been acquired by new occupiers. In the course of April, boutiques belonging to three fashion brands were opened there, while McDonald’s moved to its newly reconstructed premises and Raiffeisenbank of Austria commenced renovations.

The address of No. 1, Wenceslas Square now belongs to the first outlet in the Czech Republic selling the Spanish fashion brand of Desigual and extending to 750-square-metres. It replaced the previous occupier, BodyFarm (a pharmacy and cosmetics shop). Only a few tens of metres away – at the address of 11, Wenceslas Square – is situated the flagship store of the Slovak fashion brand GATE. It took the place of Kenvelo in a shop with floor area measuring 1,500 sq m.

McDonald’s re-opened on completely reconstructed premises covering 800 square metres in No. 9. The ground storey of the building houses a McCafé, through which the restaurant proper located in the basement is accessible.

Another major reconstruction has been under way in No. 4 situated on the other side of Wenceslas Square. The building known as “Palace Astra” used to be occupied for years by the Kanzelsberger bookshop (“House of Books”). Raiffeisenbank has leased roughly 700 sq m in the building and it intends to develop its largest client centre in central Prague there.

A new representative outlet of the Czech brand Blažek moved in to 24, Wenceslas Square; the brand focuses on men’s fashion, both formal and leisure wear. This is the first high street shop belonging to that fashion house located in the very centre of Prague; at the same time, it represents the 30^th Blažek outlet in the Czech Republic. The premises covering approximately 250 sq m previously housed a souvenir shop.

“The point is to make the offer available in Wenceslas Square more diversified, which in turn will make the ‘high street’ more attractive to shoppers. At the moment, negotiations are under way regarding leases of further shops measuring in the order of thousands of square metres; consequently, visitors to central Prague may look forward to the arrival of new brands”, says Jan Voslář of the High Street Team, Cushman & Wakefield.

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