We are a respected management consulting group operating within one of the leading global
real estate services firms. We optimize our clients' real estate portfolios and help
organizations build a business case for improving performance by reducing costs, increasing
revenues and mitigating operational and financial risk. This unique combination of capabilities
supports the delivery of quantifiable and executable results for our clients and differentiates
our firm from others in the industry. Our Global Business Consulting group is focused on the
following five main practice areas:
Office Platform Solutions Practice
We provide comprehensive location, occupancy, and facility strategies to align global
office portfolios with business, operating, financial and risk objectives. To improve our
clients’ performance and reduce costs, we evaluate and rationalize workforce requirements,
business processes and financial objectives. Our practice offers the unique ability to extract
value from the linkage between business process deployment and real estate occupancy. Our
engagements deliver large returns to businesses through lower structural costs, enhanced talent
recruiting and retention, and improved operating efficiency. Our functional service areas
include:
Footprint Optimization
• Combines location and occupancy analyses to determine the
deployment of the operating footprint that best aligns with corporate strategies; provides
significant improvement to structural costs
Occupancy Strategy
• Optimizes occupancy to reduce real estate costs and
enhance operating efficiency by improving workspace utilization, operating adjacencies,
employee commutation, and commitment flexibility
Location Strategy
• Identifies the location with sufficient depth,
sustainability, and market conditions to capture specialized talent, improve cost structure,
and provide a competitive business advantage
World Market Access Practice
Our experienced consultants help corporations optimize the placement of operations around
the world to meet their business objectives. We offer expert consultative services in such key
areas as:
• Enterprise platform strategy
• Global location strategy
• Business case development
• Location analysis and validation
• Site selection
• Project execution
Whether our clients are focused on expansion, redeployment, or consolidation, we apply
advanced methodologies and robust analytical tools to support highly effective location
decisions. Our expertise includes structural cost re-engineering, assessment of talent markets,
and market entry strategy. With networks in over 60 countries, we offer the most up-to-date
intelligence on established and emerging locations in leadingsectors and operations,
including:
• Headquarters
• Research & Development
• Manufacturing
• Distribution & Warehousing
• Shared Services
• Call/Contact Centers
• IT/Engineering
• Transaction Processing
Global Supply Chain Solutions Practice
We rationalize the cost, service, capacity, and risk associated with a corporation’s
network of manufacturing, transportation and distribution operations. Our network of
professionals and strategic partners delivers solutions that integrate supply chain and
location strategies with real estate execution. Solutions are aligned to key business,
operational and financial drivers that impact supply chain and real estate
performance.
Our Supply Chain Consulting team is a world class group of experienced supply chain
consultants, with backgrounds in logistics, engineering, site selection and location analysis
for industrial facilities. Our functional service areas include:
• Supply Chain Strategy Development
• Logistics Network Modeling
• Location Strategy and Site Selection
• Workforce Profiling & Labor Diligence
• Manufacturing and Distribution Facility Design
• Inventory Optimization
• Material Handling Equipment Procurement, Installation
and Testing
• Logistics Execution Systems Design &
Implementation
• Business Incentives Negotiation &
Implementation
• 3PL Selection Services
• Transportation Sourcing
• Warehouse Audits & Assessments
Retail Practice
Taking a holistic approach to retail real estate, the Retail Practice provides operational
reviews and market planning at the portfolio, regional and local level that puts store
decisions and tenant mix into the context of the right combination of locations and stores.
We translate financial and operating priorities into real estate solutions that address a
site’s local demographics, operational efficiency, economic viability, and competitive
landscape. Our full range of services for both owners and occupiers includes brand positioning,
trade area analysis, portfolio evaluation, market entry and disposition strategies, and
detailed location analyses, based on understanding a location’s long-term customer base and
sales potential.
Brand Positioning reports
• Analyzing how a retailer or retail development competes
relative to its competition and assessing how that affects merchandizing decisions
Customer behavior and trade area analysis
• Dissecting who is shopping, how far are they traveling,
how might the in-store customer be different than the direct merchandise consumer
• Assessing the feasibility, sizing, and brand mix of
retail in new and transitioning centers and mixed-use projects
Market Capacity Studies
• Determining the potential sales across the US or in a
defined market and prioritizing areas for growth
• Multi-store timing and locating to maximize total
revenue
Site Decision Support
• Evaluating the feasibility and revenue of individual
store locations to reduce uncertainty in the economics of the deal
• Modeling potential sales of individual brands for
consideration in percentage rent
• Optimizing the shopping experience on the sales floor
though our joint work with Envirosell
Business Incentives Practice
Cushman and Wakefield’s Business Incentives Practice works on global projects for which it
establishes key performance metrics, develops business incentive negotiation strategies,
anticipates challenges, identifies opportunities, and ensures superior service delivery that is
aligned with meaningful capital and operating cost reduction. Our goal is to maximize value for
our clients while enabling them to focus on their core business objectives. Since its inception
our Practice has achieved in excess of $3 billion in state and local Business Incentives
savings for our clients.
• Business Incentives Negotiation Services include:
• Opportunities Assessment
• Corporate Tax Assessment
• Feasibility Analysis
• Economic and Fiscal Impact Analysis
• Competitive Positioning
• PR Strategies
• Political Assessment
• Site Acquisition Strategies
• RFP Development
• Utility Rate and Infrastructure Negotiations
• Environmental and Building Permitting Facilitation
• Comparative Financial Analysis
• Legal Documentation of Negotiated Incentives
• Administration and Compliance
We enable our clients to identify, negotiate, and quantify the myriad of incentives
available through the federal government, state government, municipal government and
public/private utilities services providers.